Ljubljana – the Ideal Location for Your Next Video Production


Video Crew Ljubljana



Situated in the heart of Europe, Ljubljana, the capital city of Slovenia, offers a plethora of reasons why it should be at the top of your list for your next video production. From its stunning architectural marvels and picturesque landscapes to its rich cultural heritage and modern infrastructure, Ljubljana provides filmmakers with a diverse and captivating backdrop for their creative endeavors. In this essay, we will delve into the myriad of reasons why choosing Ljubljana as the setting for your next video production can result in a truly unique and inspiring visual experience.

One of the standout features of Ljubljana is its rich cultural heritage and architectural splendor, which provide a visually striking and culturally immersive backdrop for video productions. The city boasts a fascinating blend of architectural styles, ranging from medieval and baroque to art nouveau and contemporary, creating a visually captivating tapestry that can lend a sense of timelessness and authenticity to your film.


We were filming city b-roll in Ljubljana for a UK production.

We were filming city b-roll in Ljubljana for a UK production.


The historic Old Town of Ljubljana, with its charming cobblestone streets, colorful facades, and ancient landmarks such as the iconic Ljubljana Castle, Triple Bridge, and Preseren Square, offers a visually stunning setting for various types of storytelling. Whether you are filming a period piece, a romance, a thriller, or a documentary, the historic charm and architectural diversity of Ljubljana provide a wealth of visual opportunities to enhance the narrative and create a memorable cinematic experience for your audience.

In addition to its urban charm and architectural treasures, Ljubljana is surrounded by breathtaking natural landscapes that offer a wide range of scenic settings for video productions. From lush green valleys and rolling hills to crystal-clear rivers and picturesque lakes, the natural beauty of Ljubljana and its surrounding region provides filmmakers with a diverse array of stunning backdrops to create visually captivating and emotionally compelling storytelling.



The nearby Julian Alps, Triglav National Park, Lake Bled, and Lake Bohinj are just a short drive away from Ljubljana and offer filmmakers the opportunity to capture the raw beauty and pristine wilderness of the alpine landscape. These natural settings can add depth, texture, and visual drama to your video production, whether you are filming a nature documentary, a travelogue, a music video, or a commercial advertisement, showcasing the exquisite beauty of Ljubljana’s natural surroundings can elevate the visual impact of your film and create a lasting impression on your audience.

Despite its historic charm and natural beauty, Ljubljana is also a modern and well-equipped film production hub that offers a range of resources, services, and amenities to support filmmakers in bringing their creative vision to life. The city is home to state-of-the-art film studios, rental facilities, post-production services, soundstages, equipment suppliers, and technical crews that can provide filmmakers with the necessary tools and expertise to execute their video production efficiently and professionally.


We were filming at the Postojna cave for Discovery channel.

We were filming at the Postojna cave for Discovery channel.


Slovenia offers a competitive “Filming In Slovenia” cash rebate program, which provides financial incentives and rebates to international productions filming in the country. This rebate program can help filmmakers save on production costs, maximize their budget, and enhance the overall quality of their video production, making Ljubljana a cost-effective and attractive filming destination for filmmakers looking to achieve their creative vision while staying within their budget constraints.

The city of Ljubljana is known for its film-friendly attitude, supportive local authorities, and streamlined permitting process, which can make filming in the city a smooth and hassle-free experience for filmmakers. The city offers a range of production services, location scouting assistance, accommodation options, transportation services, catering facilities, and other amenities that can cater to the specific needs and requirements of video productions of all sizes and genres.

Ljubljana is a vibrant and culturally diverse city that serves as a melting pot of artistic creativity, intellectual curiosity, and historical significance. The city’s thriving arts and cultural scene, with its myriad of museums, galleries, theaters, music venues, festivals, and events, create a dynamic and inspiring environment for filmmakers seeking to infuse their video production with a sense of cultural richness and artistic flair.


Here we were interviewing UEFA President Aleksander Ceferin for ARD

Here we were interviewing UEFA President Aleksander Ceferin for ARD.


The Filming In Slovenia cash rebate program is a financial incentive offered to international productions filming in Slovenia, including Ljubljana. The rebate amount is up to 25% of the eligible spend in Slovenia, and there are certain conditions and requirements that need to be met in order to qualify for the rebate. Some of the key conditions to get the cash rebate include:

1. The production must be an international film or television production that meets the requirements set by the Slovenian Film Center. Typically, the production should have a significant link to Slovenia, such as showcasing Slovenian locations, culture, talent, or technical expertise.

2. There is usually a minimum spend requirement that needs to be met in order to qualify for the cash rebate. This amount can vary based on the scope and scale of the production but is typically in the range of a few hundred thousand euros.

3. In order to qualify for the cash rebate, productions are usually required to hire a certain percentage of local crew members and utilize local goods and services during the filming process. This requirement helps support the local economy and foster collaboration between international and local industry professionals.

4. Productions are often required to keep detailed records of their expenses incurred in Slovenia and provide supporting documentation to demonstrate compliance with the rebate program’s requirements. This includes documentation related to casting, crew hiring, location scouting, equipment rental, accommodation, and other production-related expenses.

5. Filmmakers interested in applying for the cash rebate program typically need to submit an application to the Slovenian Film Center or the relevant governing body. The application process may include providing details about the production, budget, filming schedule, cast/crew information, and other relevant documentation to support the eligibility of the project.

It is important to note that the specifics of the Filming In Slovenia cash rebate program, including the rebate amount, eligibility criteria, minimum spend requirements, documentation guidelines, and application process, may vary and are subject to change. Therefore, filmmakers interested in taking advantage of the cash rebate program should consult the official guidelines and resources provided by the Slovenian Film Center or the relevant authorities to ensure compliance and maximize their savings on production costs.




Filming a sports documentary in Ljubljana for a German client.

Filming a sports documentary in Ljubljana for a German client.


Shooting your next video production in Ljubljana offers a compelling blend of cultural richness, architectural splendor, natural beauty, modern infrastructure, production support, cultural diversity, and artistic inspiration that can elevate your film to new heights of creativity, authenticity, and visual appeal. Whether you are a seasoned filmmaker or a budding entrepreneur, Ljubljana provides a captivating and diverse canvas for your storytelling endeavors, offering endless possibilities for visual exploration, creative expression, cultural engagement, and audience connection.

By choosing Ljubljana as the setting for your next video production, you are not only selecting a visually stunning and culturally rich destination but also immersing yourself in a vibrant and inclusive creative community that is passionate about fostering artistic excellence, cultural exchange, and storytelling innovation. So, pack your cameras, gather your crew, and embark on a cinematic journey to Ljubljana, where the past meets the present, nature meets culture, and creativity meets inspiration in a harmonious fusion of visual storytelling magic.